这是一份 Imperial帝国理工大学 FINANCE 8450作业代写的成功案例

A universe of 25 million addressable homes
A response (“buy”) rate of $4 \%$, or 1 million households
A PPV price of $\$ 10$
That the movie company or other program supplier retains $40 \%$ of the PPV price to the viewer
That a program wholesaler/distributor retains $10 \%$ in return for setting up marketing and distribution and the MSO retains $50 \%$

FINANCE 8450  COURSE NOTES ：

$$
\text { WACC }=\mathrm{debt} /(\mathrm{debt}+\text { equity }) \times r_{d}+\text { equity } /(\text { debt }+\text { equity }) \times r_{e} \text {, }
$$
where $r_{d}$ is the cost of debt expressed as an interest rate and $r_{e}$ is the cost of equity as estimated using risk premiums and risk adjustment factors (known as betas).